Creative Times Report - As environmentalism goes mainstream, corporations are marketing the word “green” as a panacea for the world’s climate crisis. Today the word describes a set of prescribed, mostly consumerist actions: buy local, organic and fresh; go vegan; eat in season; skip the elevator; take the stairs. “Green” has come to mean shopping at Whole Foods and possessing a Prius. Meanwhile, leading corporate polluters like BP and Exxon Mobil place commercials on CNN advertising their “green” practices.
It should come as no surprise, then, that “green” lifestyles don’t resonate with low-income communities; being “green” involves a set of behaviors that are financially or culturally inaccessible to millions of Americans. Read more.